Action for bringing a window or a program to the front

Would be great to have an action available for bringing a named window or a named program to the front.

Optionally that action should launch the program if it is not running already.

I do know that this can be done with Applescript, but an action would be easier, I think.

This is how I do this right now, with Applescript:

Applescript code:

tell application "Finder" to activate